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Cloud Video

As video providers and content owners look to slash costs, improve efficiency, and stay flexible, they’re turning to the cloud for some or all of the video workflow, from encoding and transcoding to packaging, storage, DRM, and more.  Here you’ll find news, reviews, and analysis of the latest in cloud video services and workflows.

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Features

Q&A: Simon Crownshaw, Microsoft’s Worldwide Media and Entertainment Strategy Director, Talks Gen AI

In this expansive interview with Simon Crownshaw, Microsoft's worldwide media and entertainment strategy director, we discuss how Microsoft customers are leveraging generative AI in all stages of the streaming workflow and how they're using it in content delivery and to enhance user experiences in a range of use cases. Crownshaw also digs deep into how Microsoft is building asset management architecture and the critical role metadata plays in effective large-language models (LLMs), maximizing the value of available data.

The Generative AI Industrial Revolution

Generative AI may prove even more divisive to society than the Indus­trial Revolution. There are many questions well worth examining re­garding gen AI's impact on the streaming in­dustry, the media and entertainment world, and more. In this article, I'm going to focus on a few streaming use cases in the hope of pro­viding a broader perspective on the changes happening in our world now and those we can expect going forward.

Presenting the 2024 Streaming Media 100

Here we reveal the 2024 Streaming Media 100, our list of the top 100 companies in the streaming universe outside of Europe. This list complements the Streaming Media Europe 51, which recognizes Europe's key streaming innovators, exemplars, and disruptors.

AI and Streaming Media

This article explores the current state of AI in the streaming encoding, delivery, playback, and monetization ecosystems. By understanding the developments and considering key questions when evaluating AI-powered solutions, streaming professionals can make informed decisions about incorporating AI into their video processing pipelines and prepare for the future of AI-driven video technologies.

Spotlights

View From the Top: Zixi | Navigating the Challenging Financial Landscape: The Strategic Importance of Total Cost of Ownership in Broadcasting and Streaming

The broadcast and streaming industry is currently navigating a challenging financial landscape, marked by economic uncertainties, intensified competition and shifting consumer behaviors. In this environment, understanding and optimizing Total Cost of Ownership (TCO) has become more critical than ever. TCO is not just a financial metric; it's a strategic tool that helps organizations manage resources efficiently, maintain competitiveness and contribute to sustainability in a rapidly evolving market.

Eluvio CEO Michelle Munson Talks Latest Content Fabric Release with New AI and Security Features

In a post-IBC interview, Eluvio Co-Founder and CEO Michelle Munson and I discuss the Content Fabric's next-gen Casablanca release and the transformative impact of the Content Fabric technology on the media and entertainment industry and premium video on demand.

Designing Streaming Infrastructure for a Massive Music Festival

A conversation with Teradek and BC Live Productions

Making Cloud-Based Remote Editing an Operational Reality

In this case study from TMT Insights, we delve into the remarkable transformation journey of A+E Networks, where the company reclaimed control of its media supply chain by bringing content management workflows in-house. A+E Networks collaborated with TMT Insights and leveraged the Polaris operational management platform to revolutionize broadcast and VOD edit workflows, streamlining processes, and automating manual tasks.

Columns

IBC 2024: Better Content Curation Through Conversation with Imaginario AI

One AI-driven solution that stood out at IBC 2024 as particularly smart and creative comes from a London-based company called Imaginario AI. I met with CEO and Co-Founder Jose M. Puga and got an up-close look at a content indexing and curation tool that uses multimodal AI models to "make video content searchable like text." Imaginario AI made a big enough splash at IBC this year to take home 1st prize in the "Manage" category of the IABM's BaM awards.

Nostr: The Next Step to Micropayment Video Content Monetization?

The impetus to create something like Nostr began with the Bitcoin community, which was seeking more ways to confirm known identities on the public Internet and create a path to send payments between two parties with more ease than ever before.

Streaming Sustainability and Imaginary Bridges in the Cloud

Only time will tell how successful new sustainability reporting standards ESRS E1 (European) and the SEC (US) mandate will be in the near-term in curbing greenwashing and improving sustainability requirements and adherence in the streaming industry, or how much of the long-term their failure might costs us.

Cloud Video Companies and Suppliers